How to Direct mail: Solways Vintage Prints | Quality Printing London
30 June 2016
Email marketing might be inexpensive but is it really cost effective now that everyone is using it?
Let’s take for example a normal day in the office. How many emails will you receive that day? Now, how many will you actually open and read? A good portion of these emails will be advertisements, newsletters that will be lost in your actual interesting emails that will help you do your work.
Then, let’s see how many letters will you receive in the actual post box of the office? Not as much as email that is for sure. One will find difficult not to open an envelope with its name on it compared to an email.
That is where you need to intervene. While your competitors are focused on social media, digital marketing, now it’s your chance to be remarkable by sending direct mails to your clients and prospective customers.
That is why we decided to combine our digital efforts with a direct mail approach. We created Solways Vintage Prints to show examples of our work to our prospective clients.
Thick and embossed, these Solways vintages prints are tactile and unusual. Sent in a luxury envelope (as seen previously here) written by hand, this is a personal touch that cannot be ignored.
Solways vintage prints are an innovative marketing idea for your business – call us for samples.
Contact us today to discuss your next project or to receive samples : 020 7407 2875 | email@example.com
Solways Printers offers print processes away from the mainstream. Our specialties encompass specialist print processes: duplexed (THICK) business cards, triplexed (EXTRA THICK) business cards, watermarking, foil blocking, embossing, digital embossing, Indigo digital, die-cutting, thermography, lithography, Book production and Magazines. Solways vintage prints are our latest innovation…….